What Kind of Business Networking Should You Be Doing & Where Can You Go To Start?

What Kind of Business Networking Should You Be Doing & Where Can You Go To Start?

What Kind of Business Networking Should You Be Doing & Where Can You Go To Start?

If you’re in any sort of business, you already know that networking is key to your success. Whether your goal is to gain new leads, establish yourself in an industry or simply to make new contacts, the process of networking is vital to reaching your goals.

In this day and age, the idea of networking has grown and evolved. Long gone are the days spent holed up in a room chatting in-person with new potential contacts. Nowadays, it’s all about the idea of virtual networking.

Introducing the World of Online Business Networking

A great alternative to more traditional networking, online networking gives you the freedom to connect with anyone anywhere around the world with just the click of a button. No more travel, no more down-time – just simply connection. Rather than worrying about the time and expense of long travel days spent actually getting to a restaurant or meeting facility, you can skip the hassle and meet new connections from the comfort of your own home or office. After all, an hour-long meeting could easily turn into a four-hour affair, and for any entrepreneur, time is money!

With online networking and referral groups, you get access to members from all corners of the country, not just locally. This can be great for many professions, including digital marketers, who are looking to capitalize on a greater reach. However, this can be detrimental to other professions, such as realtors who work in small geographical areas.

How to Get Ahead with Online Networking

DON’T WING IT

When attending an online networking event, many include a segment where each attendee gets to introduce themselves. While you may know your profession like the back of your hand, it’s common to forget some elements when it’s your turn to introduce yourself. Write out your promo and refer to it when it’s your turn to talk so that you’re sure to deliver the right message.

IDENTIFY YOUR PROSPECTS & CONNECTIONS IN THE ‘ROOM’

When presenting your promo, keep a close eye out on the reactions on the faces of the attendees. You’ll find that your next potential client or partner’s eyes will light up or they will nod along when learning about what it is that you do. Connect with them after the meeting and put your sales cap on!

PLAY IT FORWARD FOR YOUR FELLOW ATTENDEES

You’ll find that if you share the links of your fellow attendees and tag them, that you’ll be reciprocated. The act of playing it forward isn’t a new philosophy by any stretch, but it’s one that’s not too common in the world of business. At MNO, we follow this practice by empowering our members to share each other’s links with just a few easy clicks.

HOW MNO CAN HELP

Take your online networking game to a whole new level of success by using the MNO Member App. This app has a feature that allows you to save multiple promos that you can easily refer to when it’s your turn to dish out the weekly promo. In addition, it offers a ‘play it forward’ button that allows for you to share a link for a fellow member while also giving you the ability to log any referrals passed. The MNO Member App also has a feature that lets you know who’s shared your links and which links they’ve shared so that you can track your success.

At MNO, we have a very unique approach to our referral groups. While we have chapters in various states to keep members closer together in proximity, we also offer a national reach. Members whose businesses are national can also have their links shared by members in any and all states using the MNO app, helping to build their clients and reach across state lines.

Ready to get started with MNO | Business Networking?

Networking Events Near Me: How Digital Networking Is Changing The Game

Networking Events Near Me: How Digital Networking Is Changing The Game

Networking Events Near Me: How Digital Networking Is Changing The Game

In this day and age, the idea of in-person networking is quickly fading away into nonexistence. With 90% of the workforce in America moving to remote work, meeting and networking in person is becoming a thing of the past.

In fact, most entrepreneurs have readily shed this concept and started attending online networking events using such interfaces as Zoom, Google Meet, and Microsoft Teams. These platforms allow the ability to bring together professionals from all over the world to network and source referrals in real-time, no travel required.

Troublesome Trends In Online Business Networking

But with so many distractions surrounding an entrepreneur’s life, it’s becoming increasingly difficult to keep attendees focused on the meetings that they decide to attend. Most attendees shut off their camera and only turn it on to announce what it is that they’re promoting! Once they’re done, they’ll turn off their camera or leave the meeting entirely. Talk about bad networking!

Another trend we’ve seen among entrepreneurs is that they try to join as many online networking events as possible, thinking that if they cast their net wide enough, they’ll be able to reel in more success in sourcing referrals. These serial networkers end up achieving the opposite in the end. They’re always the new face in the room and since networking is synonymous with relationship-building, success with this method is rare.

How To Find Success With Online Networking

Even with these troublesome trends, it’s still possible to find amazing success when networking online. If you’re new to the game and not sure where to start, we’re here to help.

When starting out with this method of networking, it’s always best to visit as many groups as possible to figure out where you feel most at home. Once you find that group, join it and become a part of the group’s success. This group should make you feel excited to attend regular meetings but also should have group priorities that are in line with your values and goals.

Additionally, if you offer services locally, it would be best to look for a local networking group, even if it meets online. If you offer services internally, you’ll want to join a networking group that allows the members to reach people in the markets that they serve.

Oftentimes, the process of finding the right group to join is a lengthy one, but it pays to take the time to find it. After all, good things do take time!

How MNO Can Help You Network Online

If you’re still feeling a bit stuck in the world of online networking, we’re here to help. Our MNO app combines the benefits of being in a local group with the reach of an international market. For example, an insurance agent can join the Nashville-based MNO chapter so that he can serve clients in the Nashville area. But if they’re also licensed in other states, the members will be able to share their feature links in groups and platforms that are in the other states that they are licensed in.

In regards to finding a group that you’ll actually look forward to attending every week, MNO combines members from many different industries, including real estate, financial services and music. Musicians can join to promote their music and are also a great source of referrals, just as business professionals can be a great source of exposure for musicians’ music.

Lastly, MNO employs an entire department that is dedicated to inviting new visitors to all of the chapter’s weekly meetings. This ensures that exciting new energy is brought to the meetings without the members being burdened with inviting new visitors every week.

Are you ready to get started with MNO and ace the online networking game? Visit a Chapter below!

How Business Networking Online Can Help You Reach New Customers

How Business Networking Online Can Help You Reach New Customers

How Business Networking Online Can Help You Reach New Customers

When it comes to building and expanding your network of clients and customers, there’s nothing quite like the power of word of mouth. This method is extremely effective in many, if not all, circles, as it is more like a personal recommendation rather than a professional business referral. However, it can quickly prove to be limiting if you’re not careful.

With traditional networking groups that rely on word-of-mouth referrals, you run the risk of getting stuck. This type of referral is only typically done when engaging with someone in need of a service, so you can quickly become limited on how far you can reach.

The Power Of Online Networking Groups

This is where online social networking groups can step in and help. A perfect complement to traditional word-of-mouth referrals, social media groups can cast a much wider net to hopefully attract new clients, with a potential worldwide reach.

When a member of your online social networking group or referral group shares your links on their social media, they’re in essence creating an ad for you with their signature or stamp of approval. Much like Yelp and other review-based websites, a referral group can help generate referrals between the members via their endorsement of each others’ products and/or services. A simple share on Instagram or a quick tweet can result in an influx of new potential clients.

How To Use Online Networking Groups

If you’re considering using an online social media networking group to help you generate referrals, chances are you’re already feeling stuck and have had a few key questions arise: “What links should be used? What should be specifically said about you? Where should the link be shared? What are we trying to accomplish with the link?”

With the MNO member app, you can easily answer all of the questions above and much more. Using the app, each member is allowed to not only designate which link(s) they want to be shared on social media but also where they want them shared (ex: in a Real Estate Group on Facebook, to their professional LinkedIn network), what should be stated to accompany the link, and what the end goal is in sharing the link (ex: landing a new client, increasing social media presence, etc.). These multifaceted links are called ‘Feature Links’ in MNO and the members share each others’ feature links in hopes of securing even more referrals than traditional word-of-mouth referrals.

In the MNO app, word-of-mouth referrals can be logged and tracked. The act of sharing feature links through the app across many social platforms and forums with just a few clicks have been proven to help both businesses’ and musicians’ business grow exponentially.

Ready to get started with MNO? Visit a chapter below.

How Online Business Networking Can Help You Reach New Customers

How Online Business Networking Can Help You Reach New Customers

How Business Networking Online Can Help You Reach New Customers

When it comes to building and expanding your network of clients and customers, there’s nothing quite like the power of word of mouth. This method is extremely effective in many, if not all, circles, as it is more like a personal recommendation rather than a professional business referral. However, it can quickly prove to be limiting if you’re not careful.

With traditional networking groups that rely on word-of-mouth referrals, you run the risk of getting stuck. This type of referral is only typically done when engaging with someone in need of a service, so you can quickly become limited on how far you can reach.

The Power Of Online Business Networking Groups

This is where online networking groups can step in and help. A perfect complement to traditional word-of-mouth referrals, online networking groups can cast a much wider net to hopefully attract new clients.

When a member of your online networking group or referral group shares your links on their social media, they’re in essence creating an ad for you with their signature or stamp of approval. Much like Yelp and other review-based websites, a referral group can help generate referrals between the members via their endorsement of each others’ products and/or services.

How To Use Online Networking Groups

If you’re considering using an online networking group to help you generate referrals, chances are you’re already feeling stuck and have had a few key questions arise: “What links should be used? What should be specifically said about you? Where should the link be shared? What are we trying to accomplish with the link?”

With the MNO member app, you can easily answer all of the questions above and much more. Using the MNO app, each member is allowed to not only designate which link(s) they want to be shared but also where they want them shared (ex: in a Real Estate Group), what should be stated to accompany the link, and what the end goal is in sharing the link (ex: landing a new client, increasing social media presence, etc.). These multifaceted links are called ‘Feature Links’ in MNO and the members share each others’ feature links in hopes of securing even more referrals than traditional word-of-mouth referrals.

In the MNO app, word-of-mouth referrals can be logged and tracked. The act of sharing feature links through the app across many platforms and forums with just a few clicks have been proven to help both businesses’ and musicians’ business grow exponentially.

Ready to get started with MNO? Visit a Chapter below.

How To Increase Sales With Online Business Networking Groups

How To Increase Sales With Online Business Networking Groups

 How to Increase Sales With Online Business Networking Groups

When it comes to growing your music business, it’s often a world of hit-or-miss ideas. From investing in social media or other paid media to simply standing on a street corner and handing out your work, there’s a world of ways that we’ve been told to try to get our names and our craft out there.

But one tried-and-true method of bumping up your music business is often overlooked – online networking groups. Not the typical fan circles you can find on social media and other forums, networking groups combine the best of the business world and the music world. These groups help put musicians in contact with an unlikely ally – the business world! By connecting with business-oriented minds and establishing a support system within, you can build your music business exponentially.

Interested in hearing more about how to bump up your business with online networking groups? Keep reading.

Put Yourself Out There

Always the first step in getting into any industry, actually putting yourself out there is key to starting the process of increasing your business. This doesn’t necessarily mean hopping on a stage and announcing yourself, but rather putting your name and your talent out into the world in a way that gets you noticed in a good way.

With a networking group, you instantly have access to other like-minded individuals who will help you really put yourself out there. You can skip the process of sifting through your contacts and go straight to a group that can really help you make a name for yourself.

Find The Right Group

In any industry, there are plenty of networking groups out there, especially when it comes to the music business. But, finding the right group to network with can be a challenge, especially if you are new to the business.

Rather than jumping in as many groups as you can, we always recommend conserving your resources and sticking to the ones that you know will be most effective. After all, quality is always better than quantity! Look for groups that are active within and without the group. Make it your goal to find a network that will help support you and will be excited to see you grow and succeed. They’ll be able to provide the resources, experience and knowledge that you need to truly build up your business.

Go With Something Unexpected

Like we mentioned before, sometimes it’s best to go with the unlikeliest of allies. Rather than sticking to your guns and only networking within the music industry, try branching out with an online business networking group that includes members from other industries, especially those involved in business. Their professional network will be vastly different than yours, potentially untapped and primed for you to access. These contacts will be able to assist you in expanding your reach and your business even further than ever thought possible!

Music Network One (MNO) is a global online business networking platform that will help you increase sales and grow your following. Check out the concept of MNO and what differentiates us from traditional networking groups. Visit a chapter or contact us below. Take that first step today!

10 Things to Consider When Picking a Networking Group

10 Things to Consider When Picking a Networking Group

10 Things to Consider When Picking a Networking Group

Trust Your Gut Instinct

When you first walk into the room, be mindful of your initial reaction to the greeters and connectors. Did you get that warm fuzzy feeling inside within the first 10 minutes or was it a cold, discomforting one? Just because you can’t quite put your finger on it, doesn’t mean you shouldn’t trust your gut instinct.

Listen for the Numbers

You may have been treated like royalty and you could totally see yourself becoming a part of the group. But the proof is in the pudding and if the group’s performance is subpar, then you might as well join a social club. A networking group is designed to grow one’s base and get them more exposure. The numbers don’t lie, so keep your ears open for when the leadership team announces the numbers. The average ROI is $30,000 per member so a functioning chapter should be generating at least that for every member.

Visitor Count

It is extremely crucial for a chapter to inspire its members to invite fresh new faces. Otherwise, the meetings become stale and the members are promoting in an echo chamber. A networking group that has a strong inviting culture benefits by bringing fresh new energy along with new opportunities. Although members can’t sell directly to each other unless inquired upon, members can certainly sell to the visitors that choose not to apply for membership. Those that don’t miss out on a huge opportunity.

Attendance

The chapter may have a room full of visitors but that may mask the fact that half of the chapter is absent. It’s important that the members of the group commit to each other, and display their commitment by being present.

Preparedness

As a first-time visitor, it’s excusable to not have your promo ready. But for a member who has been at the meetings weekly to sound as though they whipped together a promo on the way to the meeting speaks volumes about how they treat their business and their chapter.

Sessions

Some organizations call it one to ones, but sessions are where any networking group enjoys a big portion of opportunities passed. The meetings are usually condensed and thus leave little room for members to truly get to know each other. Sessions are designed to form bonds between individual members and establish enough trust to start sharing opportunities with each other. A group that performs poorly in the realm of sessions is a sign that the members aren’t really that committed to learning about each other on a deeper, more substantial level.

Post-meeting Follow Up:

One of the best ways to feel welcome is to receive a text, a call, or an email from one or more of the members. A chapter that reaches out to visitors shows that they care and are willing to expand and share their network with you. If you don’t hear from anyone after the meeting, it could be a sign that the members aren’t looking to grow their networks.

Size does matter

It’s simple: the bigger the membership, the bigger the network. True, there may be some non-performers but you’ll find that in any size chapter. A larger chapter creates a certain kind of energy that lifts the morale of the group and lifts the members to excellent through the pride in their group. Be careful, a large chapter can easily fall from grace by deciding to go rogue and not follow the rules of its organization.

Follow the rules

Like in most businesses and bands, the structure is crucial to any group’s success. A chapter that holds its members accountable improves its chances exponentially at becoming a successful group. A group that is too lenient will lose its best members because they will end up carrying the weight of the chapter.

The Application Process

There are committees that are usually tasked with processing new applications. If you decide to apply, they are tasked with contacting you immediately and scheduling an interview. This shouldn’t take longer than two weeks. Ideally a new application should be processed in one week, assuming there are no issues or delays from the applicant side. Any delays or missed appointments to process the application could be a sign that the members aren’t taking their roles seriously enough to run the chapter efficiently. You can always cancel your interview and stop the process before you are inducted, and you should never worry about exercising that right if your gut instinct tells you maybe you made a mistake in applying.